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Old 13th July 2018, 16.27:19   #9-0 (permalink)
WrexhamO
Due a Testimonial


 
Joined: Jan 2007
Racecourse Spot: MRS
Real Name: Steve Gilbert





Default Re: DSA is seeking Advertising Partners

Quote:
Originally Posted by el poncho View Post
Think this is a great idea and opportunity for partners who wish to associate themselves with the cultural push to improve accessibility for all at the Racecourse.

It would seem logical that those type of sponsors/ partners would find the DSA committee particularly knowledge of this subject. 'Accessibility and Inclusivity at football grounds.' And wish to discuss any advertising and strategic association with the DSA in the first instance.

I don't know the board prices, but am sure if Geoff Scott has given his (clubs) permission then this will have been thought thought by both parties.

The product might not be exactly the same. It is often customary in advertising to have scaled pricing depending upon association, placement and positioning. So although it is still a board material and might be the same size, if it is in a more prominent position and more easily viewed/noticed by the general public it will be at a higher price point.

That approach is no difference than seat prices in sports stadia or concert arenas being scaled according to the best view.

I don't know if the club do scale board prices, and am just referring to the general advertising industry.
Our boards our unique in position. Having said that we sought guidance from Geoff on price. We don't want to be taking advertising at the club's expense.
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